Effective Date: 16 October 2025

This Privacy Policy describes how HueBuddy (“we”, “us”, “our”) collects, uses, stores, protects, shares, and handles information when you access or use our website (https://huebuddy.com) or our mobile app (the “Service”). By using our Service, you agree to the practices described in this policy.

If you do not agree with our policies and practices, please do not use the Service.

1. Information We Collect

1.1 User Account Information

When you create an account to use certain features of HueBuddy, we may collect:

• Email address - used for account identification, login, password recovery, and communications.

• Authentication data - passwords (securely hashed), tokens or other credentials needed to verify your identity.

These data are required to provide account-based services (e.g. synchronising your palettes across devices).

1.2 Palette Data

When you create, save, or upload palettes, we may collect the following palette-related data:

• Images associated with palettes

• Colour / swatch data (RGB/HEX or other colour representations)

• Palette names, metadata, and tags

• Timestamps (creation, last updated)

1.3 Usage and Log Data

We may record log data and usage metrics (e.g. which features you use, timestamps, device type, operating system version). This data is anonymised or pseudonymised and used for improving our Service, debugging, and analytics.

1.4 Third-Party Services

We use third-party services to power parts of the Service. In particular:

• Supabase - for database storage, user authentication, and related backend functionality.

The third-party providers will have access only to the data necessary to perform their functions, under confidentiality constraints.

2. How We Use the Information

We use your information for the following purposes:

• To provide, maintain, and improve the Service

• To authenticate and identify you and manage your account

• To store, synchronise, and retrieve your palettes and associated data

• To respond to your requests, including support inquiries

• To monitor and analyse usage trends, detect and prevent fraud, abuse, or security issues

• To send you administrative or transactional messages (e.g. password reset, account
confirmations)

• To comply with legal or regulatory obligations

3. Data Storage, Security & Sharing

3.1 Data Storage

Your data (account info and palette data) is stored securely in the cloud via Supabase. Data is stored in encrypted form at rest and transmitted over secure (TLS/SSL) connections.

3.2 Security

We implement reasonable administrative, technical, and physical safeguards to protect your data against unauthorised access, disclosure, alteration, or destruction. Examples include:

• Encryption of data in transit (TLS)

• Encryption of sensitive fields at rest

• Access controls and authentication to restrict internal access

• Regular security assessments and audits

However, no system is 100% secure. We cannot guarantee absolute security of your data.

3.3 Data Sharing / Disclosure

We do not sell, rent, or trade your personal data or palette data to third parties for marketing or commercial purposes.

We may share your information only in the following limited circumstances:

• With third-party service providers (e.g. Supabase) under contract, only to the extent necessary to provide the Service

• To comply with legal processes (court orders, subpoenas) or governmental requests

• To enforce our terms and protect our rights, property, or safety (including those of users)

• In connection with a merger, acquisition, or sale of assets (with appropriate safeguards)

In all cases, we require recipients to maintain confidentiality and only use data for permitted purposes.

3.4 Aggregated / Anonymised Data

We may aggregate or de-identify data (e.g. usage trends) and use or share it without restriction, so long as it cannot reasonably identify an individual user.

4. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal data. Here is how you can exercise them with HueBuddy:

4.1 Access / Correction

You can access and review your account and palette data via the app or website. You may correct or update any information (e.g. palette names, images, etc.).

4.2 Deletion (“Right to be Forgotten”)

You may choose to delete your account and all associated data. Upon such a request:

• We will permanently delete your account information, palette data, and associated metadata (unless we are legally obligated to retain some data).

• Backups may persist for a limited time due to technical constraints but will be purged in accordance with our data retention policy.

To request deletion, please contact us (see “Contact Us” below).

4.3 Portability

You may request a machine-readable export of your palette data (images, colour values, names, metadata).

4.4 Opt-Out / Restrict Processing

Where applicable, you may opt out of certain analytics or profiling. Note: opting out may limit some features of the Service.

4.5 Withdraw Consent

Where our processing is based on consent, you may withdraw your consent at any time (without affecting processing done prior to withdrawal).

4.6 Complaints and Regulatory Rights

If you believe we are misusing your data, you may lodge a complaint with your local data protection authority.

5. Children’s Privacy

Our Service is not intended for children under the age of 13 (or the applicable minimum age in your jurisdiction). We do not knowingly collect personal information from children. If we learn we have collected such data, we will take steps to delete it.

5. Changes to This Privacy Policy

We may update this Privacy Policy from time to time (e.g. due to new features or legal requirements). When we do:

• We will revise the “Effective Date” at the top

• We will notify you (e.g. via email or in-app notification) if changes are material

• Continued use of the Service after changes constitutes your acceptance of the revised Policy

6. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your data, please contact us:: hello@huebuddy.com